What we do

Red Belly has produced profit for our members year after year, efficiently and TRANSPARENTLY!

We publish every bet, copies of every SMS strategy, the exact time of the SMS as well as the exact stake and price we recommended to our members throughout the day.

Our results speak for themselves. Click below to see what we do for our members on raceday.


Find out more

Our products

Video Tutorials

Watch some of our instructional videos on how to improve your punting:

  • How to get the Best Price
  • How to bet with Ratings
  • How variance affects your results
  • Developing an efficient Staking Plan
Watch Now

The Red Belly experience

Red Belly Sports provides intelligent betting strategies based on the analysis of professional punter Ed Kennett.

We supply well-researched ratings suitable for experienced and discerning punters who desire premium quality racing data.

On raceday, if you are a Red Belly Ratings or Red Belly Platinum member you will be able access Ed’s personal ratings sets.

You’ll receive SMS messages detailing exactly what a professional punter is doing in a given race, including which horses he is backing and the strategies he is employing to beat the bookies long-term.

It’s the closest thing to being beside a professional punter available online.

Results are the ultimate benchmark and we are happy to be judged by them. We publish “our ” results usually within ten minutes after the last race of the day, time and circumstances permitting.

Red Belly provides professional, accurate, honest and profitable information, delivered with proficiency and always on time.

Red Belly’s Key Benefits

•  Accurate Ratings Probabilities
•  Speed Mapping
•  Real time SMS Betting Strategies
•  Staking Plan (unitised & specific)
•  Professional Betting Sheet  (identifies the value)
•  Results Published After The Last

Listen to us: Ed appears every Wednesday at 9.25 am on “The Big Breakfast” show on Racing Radio Perth, and every Saturday morning, at 8.20 am on the “Racing Fix” show on Melbourne station SEN 116AM. Ed discusses the day’s racing with TVN”s Jason “Richo” Richardson, legendary race caller Bryan Martin OAM & Brad Spicer of Spicer Thoroughbreds.


bigBreakfast    SEN

Red belly on Twitter

Join Our Newsletter

Enter your name and email below to receive our weekly Friday Newsletter which includes, a free tip for the coming weekend, video tutorials and editorials relating to intelligent betting strategies.

refer a friend & save

We believe this is the best way to assemble a group of like-minded punters all with the same objective.

Refer a friend and receive the following off your membership:

1st Referral 25%
2nd Referral 45%
3rd Referral 65%
4th Referral 100%

That’s as good as it gets…

Refer Now